For those of us who grew up in the States, a Kinder egg, a delicious white and milk chocolate egg, is not a common childhood memory. As a matter of fact, they are forbidden as they contain a little toy which, of course, American children could choke on but European children somehow do not.
Anyway, I had the honor of having my first Kinder egg in Frankfurt, Germany. I was visiting my friend from Bosnia who is now first generation German. Mira opened her palm, and handed me a Kinder egg. “Here, try something very European.” “What’s this?” I asked her. “This was my favorite thing growing up, it’s really good.” I gently unwrapped the plastic around it and indeed, inside it was a chocolate egg. I bit into it and felt something against my teeth. There was a little plastic box that I opened as I chewed on the rest of the chocolate. In it was a toy I had to assemble… it turned out to be a dinosaur.
“Intriguing,” I commented. “Yeah, all the kids here know them. I used to only get them when I was really good, or for holidays- but some kids got them all the time.” “What do you mean?” I asked. “Surely they can’t be that expensive.” “Well, I don’t remember how much they were back in the day, but now they cost around 65 cents.” In dollars, I guess that would be roughly 80 cents. More than a hamburger at McDonald’s. “Some kids got them every day. I was always so jealous. It made me realize some parents have more money to spend than others.”
Intrigued as I was by this piece of information, I went home and did some Math. If a child got it 5x a week, that would total to 3.25 euros a week. 13 euros a month. 156 euros a year. That’s roughly 200 dollars on a little piece of chocolate. I could understand how parents that do not make a lot of money couldn’t buy it. With 200 dollars you can buy clothing or shoes or other types of food for your child. And if the kid didn’t get it everyday, it at least became something special….because I am sure the kids who had it every day thought nothing of it.
Did any of you experience this Kinder egg “social division”?
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